An average of one
drunk-driving fatality occurred every 51 minutes in 2012, according to the U.S.
Department of Transportation’s National Highway Traffic Safety Administration
NHTSA and the Ad Council are joining together for Thunderclap, an initiative on social media to encourage people have designated drivers during New Year celebrations.
The campaign involves agreeing to allow NHTSA post a message on your Facebook or Twitter account to join Thunderclap on New Year's Eve at the same time, according to a release.